Digital Marketing Manager
We are seeking a creative and analytical social media and digital marketing Specialist to join our team. In this role, you will be responsible for developing, implementing, and managing our social media and digital marketing strategies. You will work to enhance our brand presence, engage with our target audience, and drive growth across various digital channels. Your role will also involve coordinating with other teams to ensure a cohesive and effective marketing approach.
KEY RESPONSIBILITIES:
SOCIAL MEDIA MANAGEMENT:
- Develop and execute social media strategies across platforms such as Facebook, Twitter, LinkedIn, Instagram, and others.
- Create, curate, and manage engaging content for social media channels.
- Monitor, respond to, and engage with social media interactions and communities.
- Analyze social media metrics and adjust strategies to improve engagement and performance.
DIGITAL MARKETING STRATEGY:
- Plan and implement digital marketing campaigns, including SEO, SEM, email marketing, and display advertising.
- Develop and optimize content for digital platforms, including websites, blogs, and landing pages.
- Conduct market research to identify trends and insights that inform marketing strategies.